Privacy Policy
This Privacy Policy explains how Huruf (“the App”, “we”, “us”, or “our”) collects, uses, and protects information when you use our mobile application.
The App is an Arabic word puzzle game designed for users in the GCC region and worldwide. By downloading or using the App, you agree to the practices described in this Privacy Policy.
01 Information We Collect
We aim to collect only the information necessary to operate, improve, and monetize the App.
1.1 — Information You Provide
The App does not require you to create an account to play. We generally do not directly collect:
- Your name
- Email address
- Phone number
- Postal address
- Password
- Contacts
- Photos or videos
- Precise location
If we introduce account-based features in the future, this Privacy Policy will be updated accordingly.
02 Automatically Collected Information
When you use the App, certain information may be collected automatically by the App or by third-party services integrated into the App. This may include:
- Device type and model
- Operating system and version
- App version
- Language and region
- General device settings
- IP address
- Approximate location derived from IP address
- Advertising identifiers
- Device identifiers
- Gameplay and interaction information
- App performance information
- Crash and diagnostic information
This information is generally used in aggregated or pseudonymous form.
03 Gameplay Information
The App may store gameplay-related information such as:
- Completed levels
- Current level
- Game progress
- Coins or diamonds
- Rewards
- Achievements
- Streaks
- Hints used
- Game settings
- In-game purchases
- Ad-related rewards
This information is used to provide the game’s functionality and maintain your progress. Where possible, gameplay progress may be stored locally on your device.
04 Advertising
The App may display advertisements provided by third-party advertising providers. These providers may collect or receive information such as:
- Advertising ID
- Device information
- IP address
- Approximate location
- Ad interaction information
- App and device performance information
This information may be used to deliver advertisements, measure advertising performance, prevent fraud, provide relevant advertisements, and improve advertising services.
Advertising providers may process information according to their own privacy policies. The App may use services such as Google AdMob or other advertising providers. For more information about Google’s advertising practices, please review Google’s Privacy & Terms documentation.
05 In-App Purchases
The App may offer optional in-app purchases, including:
- Removing advertisements
- Purchasing in-game items
- Purchasing additional hints or resources
- Other premium features
Payments are processed through the relevant app store, such as Google Play or the Apple App Store. We do not directly receive or store your full payment card number, bank account information, or other sensitive payment credentials.
Payment providers process transactions according to their own privacy policies and terms.
06 Analytics
We may use analytics and crash-reporting services to understand how users interact with the App and to improve stability and performance. Analytics information may include:
- Screens viewed
- Levels played
- Gameplay events
- Session duration
- Device information
- App version
- General geographic region
- Crash information
- Performance information
We use analytics information to improve gameplay, identify technical problems, understand feature usage, improve user experience, and measure product performance.
The App may use services such as Google Analytics for Firebase and Firebase Crashlytics, depending on the services enabled in the production version.
07 Cookies and Similar Technologies
The App itself does not use traditional browser cookies.
However, third-party services integrated into the App may use SDKs, device identifiers, advertising identifiers, or similar technologies to provide analytics, advertising, fraud prevention, and other services.
08 Children’s Privacy
The App is not specifically designed for children under the applicable minimum age in their country or region. We do not knowingly collect personal information directly from children.
If you believe that a child has provided personal information through the App, please contact us so that we can investigate and take appropriate action. Where required by applicable law or platform policies, we will apply appropriate safeguards for younger users.
09 Data Retention
We retain information only for as long as reasonably necessary to:
- Provide the App and its features
- Maintain gameplay functionality
- Analyze and improve the App
- Resolve technical problems
- Comply with legal obligations
- Prevent fraud and abuse
- Resolve disputes
Retention periods may vary depending on the type of information and the service provider processing it.
10 Data Security
We take reasonable technical and organizational measures to protect information processed through the App.
However, no electronic transmission or storage system can be guaranteed to be completely secure. We therefore cannot guarantee absolute security of information.
11 Third-Party Services
The App may use third-party services for functions such as advertising, analytics, crash reporting, in-app purchases, app distribution, and fraud prevention. These third parties may process information according to their own privacy policies. Examples may include:
- Google Play Services — policies.google.com/privacy
- Google AdMob — policies.google.com/technologies/ads
- Firebase — firebase.google.com/support/privacy
- Apple App Store — apple.com/legal/privacy
The specific third-party services used by the App may change as the App develops.
12 Your Privacy Choices
Depending on your device, region, and applicable law, you may have choices regarding:
- Personalized advertising
- Advertising identifiers
- Analytics
- Notifications
- Certain device permissions
You can manage available privacy and advertising settings through your device settings and, where applicable, through controls provided by the relevant third-party service.
13 Data Deletion
Because the App may operate without requiring an account, some gameplay information may be stored locally on your device. You may be able to remove locally stored App data by:
- Using the App’s available reset or data deletion options, where provided; or
- Uninstalling the App from your device.
Information already processed or retained by third-party service providers may be subject to their own retention and deletion policies.
If you have an account-based feature in a future version of the App, we will provide an appropriate method for requesting account and associated personal data deletion.
14 International Data Processing
Third-party service providers used by the App may process information on servers located in countries other than your country of residence.
By using the App, you acknowledge that information may be processed internationally, subject to applicable privacy laws and appropriate safeguards.
15 Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect:
- Changes to the App
- Changes to our services
- Changes to third-party providers
- Changes in applicable laws
- Changes to privacy practices
When we make significant changes, we will update the “Last Updated” date at the top of this Privacy Policy. You should periodically review this page for the latest version.
16 Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or the App’s privacy practices, please contact us at:
17 Legal Basis for Processing
Where applicable under relevant privacy laws, we may process information based on:
- Providing and operating the App
- Fulfilling contractual or service-related obligations
- Legitimate interests, such as improving the App, preventing fraud, and maintaining security
- User consent, where required
- Compliance with legal obligations
The applicable legal basis may vary depending on the type of information and the jurisdiction.
18 Your Rights
Depending on your country or region, you may have certain privacy rights, which may include the right to:
- Request access to personal information
- Request correction of inaccurate information
- Request deletion of personal information
- Object to certain processing
- Withdraw consent where processing is based on consent
- Request restriction of certain processing
- Request information about how your information is processed
To exercise applicable rights, contact us using the contact information provided above. We may need to verify your request before processing it.
19 Governing Principles
We intend to operate the App in accordance with applicable privacy and data protection laws and the privacy requirements of the platforms through which the App is distributed.
Nothing in this Privacy Policy limits any rights you may have under applicable privacy laws.
20 Contact
For privacy-related questions or requests, please contact: